T. Rowe Price Files For Actively Managed Crypto ETF

Many advisors assume personalization at scale requires heavy lifting. Jerry Michael, President at Smartleaf and Smartleaf Asset Management, believes this premise is mistaken. True automation doesn’t just make portfolio management faster—it can take on any operational friction. From tax optimization to direct indexing and ESG screens, complexity should add zero incremental effort. Michael explains how automation reclaims advisor time for relationship building and why the industry should demand more from technology.