SIMON and Cetera Launch Innovative Access to Annuity Solutions

SIMON Annuities and Insurance Services LLC (“SIMON”) and Cetera have announced a new collaboration that delivers SIMON’s award-winning insurtech platform for annuities to all Cetera financial professionals. The SIMON annuities platform streamlines product education, namely NAIC (National Association of Insurance Commissioners) training and offers compelling product analytics and illustration capabilities within one centralized location.

SIMON’s established relationships and seamless integration with many of the leading annuities carriers gives Cetera’s network of independent financial professionals choice and efficiency in serving the portfolio needs of their clients. As a dependable way to incorporate streams of income into retirement planning, annuities serve a valuable and growing role in long-term portfolio planning. Annuity assets in the U.S. illustrate an upward trend, totaling $3.182 trillion as of September 30, 2020, with total U.S. annuity sales reaching $218.1 billion over the preceding 12-month period.

SIMON’s insurtech solution is the latest launch at Cetera focused on enabling financial professionals to deliver an Advice-Centric Experience® to clients and is aligned with a philosophy both companies share: empowering financial professionals with the tools and resources they need to bring more to life for their clients.

Adam Antoniades, Chief Executive Officer of Cetera, commented, “Cetera is committed to expanding solutions that drive growth for our financial professionals. Simply stated, the SIMON platform creates ease of doing business, making it possible for annuities to be better understood and utilized for retirement planning and ultimately, drive better retirement outcomes for more investors.”

“SIMON is thrilled to partner with Cetera for annuities,” added Jason Broder, Chief Executive Officer of SIMON. “Professionals have to be empowered with the right information to think differently about retirement planning as a part of the larger portfolio management experience. Accelerating the development of digital solutions that enable more meaningful human connections is a vision SIMON is proud to share with Cetera.”

The annuities solution launch expands the existing relationship between SIMON and Cetera, following the launch of SIMON’s end-to-end solution for structured investments to all Cetera financial professionals in 2019. 

This article originally appeared on businesswire.


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