(AssetMark) If you're like many advisors, you're always looking for new ways to deliver greater value to your clients. Today’s investors want more than just a solid return. They want flexibility. They want tax efficiency. They want transparency. And more than anything, they want their portfolio to reflect what matters to them. That’s where AssetMark’s Direct Indexing (DI) comes in—and it's quickly becoming a powerful tool in an advisor’s toolkit.
Instead of buying into a mutual fund or ETF that holds a bundle of stocks, Direct Indexing lets your client own individual stocks—that make up a chosen index. This shift unlocks powerful benefits: greater tax efficiency, enhanced customization, and more transparency. It gives you the ability to tailor portfolios in ways that aren’t always possible with pooled investments.
A Win-Win for You and Your Clients
Let’s start with the client perspective. What’s in it for them?
First, personalization. With Direct Indexing, you can build portfolios that reflect a client’s values and priorities. If they want to exclude certain sectors, avoid specific companies, or tilt toward sustainability considerations, Direct Indexing helps to deliver that flexibility.
Second, tax efficiency. Through AssetMark’s built-in Tax Management Services (TMS), you can identify opportunities to harvest losses at the individual stock level—helping clients offset gains and reduce their tax liability. It's a smart, flexible way to stay invested while managing taxes throughout the year.
It’s also transparent. Clients can see exactly what they own - daily. No waiting until month-end when your fund issuer publishes holdings.
Why Advisors Are Making the Switch
For advisors, Direct Indexing is more than just a product—it's a way to differentiate your practice. It positions you to provide high-touch, customized solutions that were once reserved for high-net-worth investors. And now, with AssetMark’s platform, it’s accessible to a broader range of clients, with investment minimums starting between $75K–$150K and competitive fees.
The Bottom Line
Direct Indexing helps you bring something powerful to the table: a portfolio that truly fits the client—not just financially, but personally. It’s about helping them invest in what they believe in, while still staying aligned with long-term financial goals.
And for you? It’s about standing out in a crowded marketplace with something that feels tailor-made for your clients.
If you're ready to provide an enhanced level of service and unlock the potential of tax-smart, personalized investing, let’s talk about folding AssetMark Direct Indexing into your practice.
IMPORTANT INFORMATION
This is for informational purposes only, is not a solicitation, and should not be considered investment, legal or tax advice. The information has been drawn from sources believed to be reliable, but its accuracy is not guaranteed and is subject to change. Investors seeking more information should contact their financial advisor.
Investing involves risk, including the possible loss of principal. Past performance does not guarantee future results. Asset allocation cannot eliminate the risk of fluctuating prices and uncertain returns. There is no guarantee that a diversified portfolio will outperform a non-diversified portfolio. No investment strategy, such as asset allocation, can guarantee a profit or protect against loss. Actual client results will vary based on investment selection, timing, market conditions, and tax situation.
It is not possible to invest directly in an index. Indexes are unmanaged, do not incur management fees, costs and expenses and cannot be invested in directly. Index performance assumes the reinvestment of dividends.
The exclusion of investments based on industry or ESG factors reduces the number of available investment choices and can impact overall investment performance.
Tax Management Services (TMS) is designed to improve the after-tax return for the client’s account, consistent with the risk/return profile of the investment models based on the selected tax sensitivity. TMS may cause the account to deviate from the investment models and can affect the risk profile and performance of the account.
For more complete information about the various investment solutions available, including the investment objectives, risks, and fees, please refer to the Disclosure Brochure and applicable Fund Prospectus. Please read them carefully before investing. For a copy, please contact AssetMark or your Financial Advisor.
AssetMark, Inc. is an investment adviser registered with the U.S. Securities and Exchange Commission.
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7993071.1 | 05/2025 | EXP 05/31/2027
For financial advisor use only.
