Adhesion Wealth: Model Marketplace vs TAMP

Strip away market gains, and most advisory firms grow at just 0–3% annually. Jerry Michael, President of Smartleaf, argues the barrier to double-digit growth isn’t technical capability—it’s psychological. Firms that embrace deep operational change report dramatic results: doubled efficiency, quadrupled account sizes, and business doubling every two years. But transformation requires what one client calls “getting comfortable being uncomfortable.” The question: will firms step out of comfort zones before the next downturn exposes their weaknesses?