Gary joined ByAllAccounts in February, 2011 and is dedicated to maximizing the impact of the company’s marketing efforts.
His responsibilities extend across the full marketing spectrum, and include developing and executing acquisition marketing, email marketing, and social media campaigns.
He also manages, edits and co-writes the company’s blog; creates lead generation programs utilizing marketing automation and CRM technology; and manages the company’s webinar programs.
Prior to joining ByAllAccounts, Gary held positions at Pearson Education, Allen Roche Group, National Hirschfeld, and Velocity Sports & Entertainment.
A graduate of Endicott College, where he received a B.S. in Communication with a focus in Advertising and Creative Writing, Gary is also the Co-owner and Creative Director of adverTunes LLC, which writes, records and produces original jingles and promotional music.
