The work of CFP Board's Center for Financial Planning to create a younger, more diverse financial planning profession is a marathon, not a sprint. To that end, Fidelity's David Canter will be running in the Boston Marathon on April 17 to raise money in support of the Center's efforts.
"Financial planning is a great profession that is rewarding in so many ways, but it needs more youth and greater diversity," said Canter, Head of the RIA segment at Fidelity Clearing & Custody Solutions, who is running for the Center after receiving a race bib from John Hancock Financial Services.
"Working with financial planners provides Americans with the help they need to accomplish their financial goals. We need more individuals to support the ever-growing demand for financial planning services."
The CFP Board Center for Financial Planning has a goal to create a more diverse and sustainable financial planning workforce by conducting research, convening forums and supporting initiatives in three key areas: workforce development, diversity and creating an academic home for the profession.
Since its inception in November 2015, it has embarked on a number of initiatives.
These include expanding the CFP Board Career Center to include more entry-level positions and internships and convening researchers and academicians for the first ever Academic Research Colloquium for Financial Planning and Related Disciplines.
"The Center stands at a unique crossroads in the profession," said Marilyn Mohrman-Gillis, Executive Director of the Center.
"Through its relationships with firms, education partners, researchers, practitioners and other stakeholders, the Center is able to serve as a convener to tackle the challenges we face. With David's help, we will be able to continue to forge partnerships to support research and initiatives designed to advance the profession to benefit the public."
"For over 30 years, John Hancock has proudly served as the principal sponsor of the Boston Marathon, which provides a unique platform for runners to support non-profit organizations," said Todd Cassler, president of institutional distribution at John Hancock Investments.
"As a leader within the financial services community, we're pleased that the CFP Board Center is using this opportunity to raise awareness and funds in support of their mission."